18 Apr Dance While You Shop: Inside Cyberdog
When stepping inside London’s Cyberdog, you not only experience fluorescent fashions and accessories specifically designed for raves and festivals, but you also step into a fully functioning nightclub.
The futuristic store started out originally in 1994 as a stall in the Camden Market. It grew in popularity, taking over the space that was once used by The Clash to rehearse. Since then, the brand’s popularity has skyrocketed and now has branches throughout the UK and Ibiza.
The store has several rave fashion offsets and features renowned DJs to spin from time to time inside the store. The two-story clothing shop has full-time dancers and is LED lit. It is also adorned with neon lights and seems more like a nightlife event rather than a shopping experience.